Sunday, October 18, 2009

Venue :Raffles city
Time :3pm
Date : 19/10/2009

Decided on doing Social issue:
  1. Thrid-hand smoking
  2. Second-hand smoking
  3. Being considerte to the environment

How are we going to create the art work that consist all 3 issue and circle back to one main objective.

Previously we discussed on the guerilla marketing

Guerilla marketing is an unconventional way of performing marketing activities intended to get maximum results from minimal resources.You see, guerilla marketing is all about creativity and psychology instead of experience, judgement, and guesswork. Because of the lack of resources, small business must use a different set of marketing strategies and tactics than big business. The example used above could be conducted at a minimal expense, while advertising on radio or local T.V. stations would cost much more.

*pros and cons of guerilla marketing

*some facts and issues on smoking

Links.....

http://boost-your-bottom-line-blog.blogspot.com/2007/10/pros-and-cons-of-guerrilla-marketing-no.html

http://www.thestopsmokingguide.com/chapters/smokingFacts.php

smokingcampaige@hotmail.com

http://www.ebizstartups.com/Guerilla_Marketing.html
http://blog.guerrillacomm.com/
http://www.hpb.gov.sg/hpb/default.asp?pg_id=2981
http://www.cdc.gov/tobacco/data_statistics/fact_sheets/health_effects/effects_cig_smoking/
http://quitsmoking.about.com/od/tobaccostatistics/a/SGR2004.htm


Angeline^^

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